The Rise of Facebook & Twitter: How Two Platforms Changed Social Media Forever
- Facebook and Twitter changed how we connect, moving from 140-character updates from student dorm rooms to global communication behemoths.
How Facebook and Twitter Changed Social Media
1. Worldwide Connectivity
- Facebook connected friends, family, and communities together all across the world
- Twitter made it possible to have real-time, worldwide interactions.
2. Cultural Influence
- Social sharing (likes, comments, and groups) was made popular by Facebook.
- Twitter became into a public platform for movements and activity.
3. Shift in Marketing
- Social media marketing replaced traditional advertising for brands.
- Digital advertising completely changed with Facebook’s introduction of custom ads
- Twitter evolved into an environment for in-the moment brand conversation and customer engagement.Conclusion
Conclusion
Digital communication was transformed by the creation of Facebook and Twitter, which made social media platforms into international centres for brand engagement, news, and connection. Their impact signalled the start of the current social media era.